The Mathews Group

Don’t call it a soft skill, this stuff is hard

For the people we work with, many of whom are scientists and engineers, communications have long been considered a “soft skill.” That’s code for “not important enough to study.” The irony is that as people in even the most technical fields rise through the ranks, they realize that it’s more important, and a whole lot…

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Elevator speeches can get you to the next level

OK, I know the term “elevator speech” ranks right up there with “think outside the box,” “keep you in the loop” and “ideate” on the list of corporate-speak you’ve heard too much. But you know what it means, so there’s that. We can dialogue on new terms with a better ROI at a date TBD.…

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Engineering a great thanksgiving

It’s time to pause and give thanks for the many ways that some of our favorite people – American engineers – have contributed to the Thanksgiving holiday. This article is lifted from the November newsletter of our clients over at the National Engineering Forum, which you can read in full here. As you relax on…

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Practice does not make perfect

Every time we work with clients on presentation and communication skills, from college students to research scientists to engineers, when we’re doing training, we give real-life examples and opportunities for practice. People love it. As scared as they may be to stand up and give a presentation, the confidence they gain from doing it and…

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Communication is connection

Whether you’re in a B2C business, a B2B business, or in any other situation that involves getting other people to help you get something done (so that’s pretty much all of us), there’s one thing you have to prioritize. It’s your audience. B2C is customer-focused, and if you think about it, so is B2B. After…

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Team Mathews Spotlight: Introducing Susan Connery!

We recently chatted with our controller, Susan Connery, about what it’s like to manage a virtual agency – well, virtually. It is not by coincidence that things run so smoothly around these parts. What’s our secret? We have a Susan. Q: Can you share a little about yourself? My husband and I live in McLean, Va.,…

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A seriously fun Saturday

It’s a privilege whenever we’re entrusted to work with a group to help them elevate their communication skills. This past weekend Katherine (director of training) and Tia (VP and chief strategy officer) –they’re in the middle of the photo behind the student with the #IAmAnEngineer sign – travelled to Miami University in Oxford, Ohio to…

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Get your audience to the right answer

Good presentations are like math – they really add up. Now, for some people, those are two really scary concepts: public speaking and math. But don’t be afraid, presentations don’t have to be intimidating. Just like a complex math problem, they’re a lot easier to do if you break them down into steps. When you…

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Don’t tell me about technology. Show me why I’ll love it.

You’ve got the latest and greatest. It’s the engineering innovation that will revolutionize manufacturing. It’s the medicine that will save lives. It’s a transformation in chemical processes that will save time and money. Engineers and scientists are making life better for all of us every day. Without their work, we’d all be missing out. We…

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GPS for communications success

Keeping it between the lines Don Draper, the iconic ad man in AMC’s Mad Men series, says, “If you don’t like what’s being said, change the conversation.” Great advice. But it’s hard to follow if you don’t know where you’re going. You need a good guide. If you’ve been selected to represent your company or…

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